Beauty Pie // Ultra Nourishing Shampoo & Conditioner Review
RRP £25/£50* for 2x450ml
I chose this as my free sample as part of an order I did on the 12th December 2025 from the Beauty Pie website.
Beauty Pie is a membership-based company. I am a "pro" member which means I pay £59 a year. This enables me to purchase items at "discounted" prices as many times as I want in a year. Their £29 a year membership only allows you to place four orders a year. *If you don't have a membership the shampoo and conditioner costs £50.
First Impressions:
I'm not sure 12ml is really enough of each product to get a good use out of them. The shampoo barely cleaned my hair and it had only been two days since I washed it so it wasn't particularly very dirty.
Usage
First use - 24.12.2025
Last use - 24.12.2025
Would I buy it: No. Far too expensive for what it is.
Overall Impressions:
For context, I have mixed afro/caucasion textured hair with a 3A/3B curl pattern. My hair is currently at waist length (I'm 5'7) with a full and half balayage done six and three months ago.
First Impressions:
I'm not sure 12ml is really enough of each product to get a good use out of them. The shampoo barely cleaned my hair and it had only been two days since I washed it so it wasn't particularly very dirty.
The conditioner left my hair feeling dry and wasn't great at detangling. My hair felt quite rough afterwards so I went over it with a L'oreal Hydrating Mask.
Usage
First use - 24.12.2025
Last use - 24.12.2025
Would I buy it: No. Far too expensive for what it is.
Overall Impressions:
For context, I have mixed afro/caucasion textured hair with a 3A/3B curl pattern. My hair is currently at waist length (I'm 5'7) with a full and half balayage done six and three months ago.
So as this was a sample and I barely got one use out of them, take this review with a pinch of salt. I always shampoo my hair twice. I use sulfates and silicones, my hair loves that stuff (especially amodimethicone).
These are effectively £12.50 full size but I feel the ingredients used are too cheap for that price. The shampoo uses Cocamidopropyl Betaine and Sodium Lauroyl Methyl Isethionate which are "softer" cleansing agents. It doesn't have any sulfates in it which I prefer as I use oils on my hair every day and I need the stronger cleansing agent to remove the build up. It also contains proteins and oils, which again, I don't think this shampoo is strong enough to remove itself from your hair.
The conditioner uses glycerin and mineral oil as it's main conditioning agents which are some of the cheapest ones to use. It does have dimethicone but that's the cheaper version. Amodimethicone is preferred (well for me anyway). I wouldn't expect a £12.50 product to contain mineral oil though.
I usually diffuse my hair and leave it curly and my hair felt soft afterwards but it was very fly away and frizzy. I'll be sticking to my much cheaper but superior L'Oreal hair products.


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